Career Website, Employer Branding

ETAS Employer Branding Strategy & Career Page

Services

Our services: Consulting, concept, campaign development, key visual, media planning, employer branding, corporate communication, corporate consulting, photo shooting, video production In detail: Campaign concept, competition analysis, strategy, market positioning and differentiation, design concept, development of key visuals, slogan/claim, text, colour and imagery, revision of communication media, photo shoot (implemented with "real" employees), photo direction, media planning, ad design, production supervision, coordination of service providers, website, web banner, newsletter, video shoot and production
Units:
Full Moon Communication GmbH
Full Moon Digital GmbH
Customer: ETAS GmbH
https://www.etas.com/de/unternehmen/careers.php
Partner Fotografie: Tobias Kuberski
Partner Film: Paul Klinar

ETAS GmbH stands for innovative solutions for the development of embedded systems for the automotive industry and other sectors. In order to place the need for new skilled personnel on the labour market, we developed an employer branding strategy & career website for the subsidiary of the Bosch Group. Within the brand architecture, the corporate brand & employer brand were interlocked to reflect a stringent communication presence in the market. In line with the new brand DNA, the structures & content in the career section were created to suit the target group and text, image and video content was produced for the different career target groups. The mix of emotional large-scale images and appealing video content presents ETAS as an attractive employer & innovation driver in the international labour market of the industry. The user-friendly career website is available to users in nine different countries in German or English with adapted country content. The career section offers clearly structured insights into the working world of ETAS and makes the employer values of the employer digitally tangible for new potential applicants. In order to convey the perception of the employer brand even more authentically, the photo and video production was implemented with real ETAS employees.

 Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page  Referenz - ETAS - Employer Branding Strategy & Career Page

Contact

KIDS & TEENS

EMPLOYER BRANDING

DIGITAL & COMMUNICATION

LIVE COMMUNICATION

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70567 Stuttgart