Unit: Full Moon Communication Client: Weise GmbH Performed Services: Photographic Concepts, Research, Booking and Organisation of Photo Shoots, Maintenance, Photographic Selection, RAW Data Processing, Retouching, Adaptation of Serial Recordings, Colour Adjustments with Sampling Criteria, Montages, Composing, Preparation for Cover / large-format Productions, Image Finishing, Digital Effects, Post-Production, Periodic Design of Communicational Media(Catalogues, Flyers, Posters, Exhibition Booths etc.) Photographer: Klaus Mellenthin, Stuttgart
For the Fichtenau-based bridal fashion manufacturer Weise we created the latest catalogue series “EVENT”, which is published alongside the series “BRAUT” (“bride”), and was adapted from our editing of the corporate – respectively, catalogue design. These new corporate design guidelines are documented in a style guide that is the basis for all products. Besides the realisation of the current photo campaigns, we develop the image worlds, scout for compatible locations, and manage the booking of models, photographers hair & make-up, styling, as well as taking over the complete post-production – through to the supervision of the various media forms.
Weise Ltd.’s annually changing collections for glamorous gala performances are classed in the category „Event“. We oversee the photo shoots and direct the visual language, as well as the total design and production of all print products, such as catalogues, invitations and posters.
Scrupulously planned photo shoots and elaborate composing are characteristic of our image pictures of the bridal fashion collections. Alongside the supervision of all photo shoots, we manage the design of the catalogue, advertisments, or even seasonal fair banner design.