Unit: Full Moon Event Client: Messe Stuttgart Performed Services: Design, Dramaturgy & Direction of the Event, Implementation, Photographic Selection, Photographic Concepts, Photo Production, Idea, Presentation, Classical Communication, Conception, Cooperation, Creation, Logistics, Organisation, Personnel Recruiting, Personnel Training, Personnel Services, Planning, PR-Work, Production, Spatial Concept, Management of Trades, Strategic Consultation Services, Implementations, Event Support
With an exceptional Full Moon post-it action the worldwide famous R+T, the fair for roller blinds, sun screens and portals, was inaugurated on the annual “Stuttgart Messe” (fair in Stuttgart). Full Moon created, in collaboration with the fair, a campaign characterised by innovation, creativity and dedication. Hard-working helpers from Full Moon together with fair personnel, brought to life the logo of the R+T, as well as words of welcome in different languages, by sticking post-its to the windows of the building. The numerous visitors from all over the world were delighted by this below-the-line action. A lot of media attention was drawn to social platforms like Facebook, Twitter, YouTube and others.