Unit: Full Moon Digital     Client: balandis real estate ag    Performed Services: Strategy (Workshop for Positioning, Consultation Services, Strategic Positioning, Corporate Identity) Corporate Design (Off-/Online-Style Guide, Business Stationery, Advertising) Imagery (Photographer Screening & Briefing, Shooting-Style Guide, Imagery Manual) Corporate Website (Information Architecture, Object Database, Protected Feeder Area, Screen Design, TYPO3 Development, Content Maintenance, TYPO3 Support) Technology (TYPO3, MVC Extension Development, jQuery)     URL: www.balandis.ag

BALANDIS

In the context of the conversion of Balandis to a plc and the subsequent brand re- launch, Full Moon Digital accepted the task of enhancing the identity of Balandis and adapting its visual appearance to the new standards. Results are: a new presentation that differentiates the brand from competition by a simplified logo, an exceptional colour utilization, and an independent imagery. In an industry where facial representation is uncommon, Full Moon Digital engaged the services of the popular Berlin People photographer Peter Rigaud, who captured the individuals working for the company in a sympathetic and authentic light.

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