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s.Oliver 50 years anniversary celebration

Services

Conception, creation, project management, programme, logistics, booking, personnel services, coordination of service providers, creation of means of communication, production supervision, coordination of trades, event support and concept, dispatch handling, invitation management, security concept, site set-up and dismantling, design of event area, stage programme, VIP support, guest management, lighting design/staging, logistics, guidance systems and signage, merchandise & giveaways, building branding, structural measures, image film
Units:
Employer Branding
Customer: s.Oliver Bernd Freier GmbH & Co. KG

The fashion company s.Oliver celebrated its 50th anniversary. The founder and manager Bernd Freier therefore invited to a big anniversary celebration with more than 2,200 guests at the airfield in Giebelstadt. The Full Moon Event is proud to be able to support s.Oliver at this great event with 360° and has put its heart and soul into this project since January. In order to make the real Madras feeling tangible, the Full Moon Event has come up with a lot of ideas.

In the aircraft hangar, oversized Madras flags were suspended from the ceiling, the parasol umbrella and also the Opera Tent shone in Madras lighting. The guests were able to unfold themselves as fashion designers and create their own T-shirt with different motifs. The Conscious Garden, which invited the guests to relax and enjoy a cosy get-together, also made for a pleasant evening. On such an eventful day, the crowning finale of the evening programme on a large stage, with celebrity guests such as Wladimir Klitschko and Gerhard Schröder, was not to be missed. All 2,200 guests were enthralled by an emotional film about the 50-year history of s.Oliver. Even well-known personalities did not miss the opportunity to send their greetings and congratulations to s.Oliver via video message. Comedian Oliver Tissot stimulated the laugh muscles of the guests to the utmost. After all the highlights, there was one more special act: the drum group Power! Percussion, which had already toured Europe and Asia many times, performed and fascinated everyone present with their art of music. The show provided the perfect transition to the party and the following band Deejay Plus kept the guests on fire until midnight.

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