Social Media & Influencer Marketing: The agency Full Moon Kids continues to grow

The Stuttgart-based agency Full Moon Kids GmbH is expanding its social media and influencer marketing activities, as the number of requests for cross-media measures to the agency, which specialises in children, youth, family and educational communication, continues to rise.

Today, more than ever before, parents, young people, children and teachers are informed through social channels about product innovations, scientific findings and everything relevant to this specific target group. Companies have recognised this for themselves and also want to use this channel for themselves. This is why Full Moon Kids has decided to further expand this area.

KIDSpertin Amelie Mischke, who was responsible for public relations and classical communication within Full Moon Kids, will in future focus exclusively on advising customers with a need for social media and influencer campaigns in the context of children, youth, family and education together with copywriter Charlotte Brändle. In addition to constant updating, coverage and relationship management, it is always important to provide appropriate and target group-specific content.

Full Moon Kids has recognised the significance of influencers in social channels and has built up a comprehensive network to this day. At the centre of this are top influencers who understand and address the target group of children, young people, parents and teachers. Full Moon Kids is in constant contact with them and thus achieves a high level of involvement for the customers' products.

„We stand for highest quality in all areas of our portfolio. It is therefore crucial for us not only to book Influencer, but also to motivate them to perform at their best for the client and to prepare and communicate their insights to the client," explains Amelie Mischke.

Do you have questions about social media and influencer marketing? Amelie Mischke is looking forward to the exchange with you: amelie(at)fullmoon.de. You can also find more information under: http://www.fullmoon-kids.de/.

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