Kids & Teens
LIVE COMMUNICATION
Although we define ourselves as a specialised communications agency for children, young people, families and the educational sector, we can still offer a holistic 360-degree portfolio. We achieve this by involving our high-performance partner units and other strong cooperation partners in the conception, planning and implementation of your projects. Nevertheless, we remain true to our original discipline of live communication, through which we have been able to grow and constantly develop together with our client LEGO GmbH. Our pedagogical expertise has developed into a second main pillar: direct communication with children and young people. It is mainly used in retail and shopper marketing, road shows and at the point of sale. It is also used in the reliable implementation of major events with over 20,000 visitors, such as the LEGO Kids Fest, we address the young target group directly.
Our Kids-Team consists of specialists from the fields of children's marketing, youth marketing, family marketing and educational communication. Together we create inspiring LIVE moments that arouse children's curiosity, bring a smile to their faces and invite them to immerse themselves in fantastic worlds of experience. Our many years of experience in the conception and implementation of events is diverse and ranges from the new positioning of a brand in the market, to international rollouts, to the placement of pedagogically trained personnel - and that beyond national borders.
We implement roadshows, a mobile version of a brand and experience world, directly at touch points relevant to the target group. In this way we reach children, young people and families in their everyday environment. With child-friendly activation modules that skilfully mix fun and information, we inform, activate and convince the target group in an unbiased atmosphere. We develop these together with our concept and selected experts. We know at which children's festivals, festivals and town fairs a placement is worthwhile and successfully address the target group.
Many wish to be very close to their own star. But if the star is a cartoon character, this wish is difficult to fulfil. But we can fulfil your wish: We produce your very own personal walking act - a life-size costume of your desired comic figure, professionally brought to life by a specially trained actor. Snoopy, the Turtles and SpongeBob will enchant young and old. We transport the visitors into their own dream world. With the help of our strong partners we produce the costumes as close to the original as possible.
You can effectively present your services and portfolio to your target group at a trade fair. For you we are on the road at the ToyFair, the didacta and at various toy and board game fairs. We provide advice on stand construction in the run-up to the fair, produce concepts for stand design and build the fair stand with our partners. In this way we help to address children, (expectant) parents and educators. We know how the market is developing and will advise you on the selection of a suitable trade fair that fits your communication goals. We are always on the lookout for innovations and new technologies.