Promotion

Mannerfakteure on Tour

Services

Logistics, organisation/planning, personnel service, product presentation, implementation
Unit: Full Moon Promotion GmbH
Customer: Josef Manner & Comp. AG

From Manner with Love The Full Moon Promotion GmbH (FMP) was commissioned by the Josef Manner & Comp. AG for a tasting tour throughout Germany. For this our FMP cast for potential brand ambassadors who are called "Mannerfakteure" in the pink world. The main aim was to allow the end consumer to immerse himself in the world of Manner and to increase the brand perception. Within two months more than 105 days of use were counted in POS trade. In the process 1,762 "Manner wafers" were tasted which led to the sale of 12,596 Manner products. What does this tell us? You simply like Manner... and we even more!

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